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Byron Arcade promotional online arcade game machine
Introducing Byron Arcade

Turn your customers into players.

Branded online games, competitions and interactive promotions that help small businesses attract attention, engage customers and grow their audience.

Big campaign ideas. Without the big agency budgets.

A different approach to online marketing

Give people something to play, not another advert to ignore.

Traditional online advertising competes for attention. A game gives customers something to interact with.

Byron Digital develops engaging browser-based games that can become part of your marketing campaigns, helping you promote your business through competitions, challenges and shareable experiences.

01

Customer engagement

Encourage customers to interact with your brand instead of simply scrolling past your advert.

02

Email marketing

Build your own marketing audience with optional, consent-based email registrations and promotions.

03

Competitions & prizes

Run high-score competitions, leaderboard challenges and prize giveaways.

04

Social sharing

Give people a reason to share your promotions with friends, family and colleagues.

Affordable interactive marketing

What once required a big budget can now be within reach.

Bespoke promotional games have traditionally been expensive to design, develop and launch.

We can now create branded game campaigns much more efficiently, allowing smaller businesses to explore marketing ideas that were previously beyond their budgets.

Whether you want a simple branded competition or something completely bespoke, we can help develop the right approach.

  • Branded to match your business
  • Works on mobiles, tablets and desktops
  • No app installation required
  • Online leaderboards and high scores
  • Player registration where required
  • Optional marketing email sign-ups
  • Competition and prize campaign options
  • Custom game development available
Promotional game ideas

What could your business do with an online game?

From local competitions to seasonal marketing campaigns, there are plenty of ways to make a game part of your business promotion.

01 / Retail

Play to win

Give customers a chance to win a voucher, product or discount by reaching a target score.

02 / Pubs & hospitality

Monthly high-score challenge

Get customers competing for a place on your leaderboard with prizes for top performers.

03 / Events & organisations

Seasonal competitions

Create a themed game for an event, festival or seasonal promotion that encourages visitors to get involved.

Build your marketing audience

More than just a high score.

Social media is useful for reaching customers, but it shouldn't be the only way you communicate with them.

A promotional game can introduce visitors to your business and give them the opportunity to opt in to future offers, news and competitions.

Marketing consent can be collected separately from game registration, helping you develop an audience you can communicate with directly.

  • Public player nicknames
  • Competition registration
  • Optional email marketing consent
  • Repeat promotional opportunities
  • Leaderboards to encourage return visits
  • Campaign engagement reporting options
Frequently asked questions

Branded online games for businesses

Can you create a game for my business?

Yes. We can customise an existing game with your branding or discuss developing a bespoke game based on your business, products or promotional campaign.

Can we give away prizes?

Yes. Games can be used for high-score competitions, challenges and promotional giveaways. Competition rules and eligibility requirements would be established before launching.

Can we collect customer email addresses?

Games can include player registration and optional marketing consent. Marketing sign-ups must be clearly separated from competition entry, with appropriate privacy information.

Do customers need to download an app?

No. Our browser-based games can run directly on compatible smartphones, tablets and desktop computers.

How much does a branded game cost?

Pricing depends on the game and the campaign requirements. Customising an existing game is generally more economical than building a completely bespoke experience. Contact us to discuss your idea.

Let's create something different

Ready to make your next promotion more interesting?

Whether you're looking to promote your business, run a competition or build your marketing audience, Byron Digital can help turn your idea into an interactive online game.